House the movie (based on the book by Ted Dekker & Frank Peretti) is coming to DVD on April 7th with a special cover for the CBA market.
According to Christian Retailing:
The DVD cover features an exterior shot of the old house in which the thriller is set, rather than the pentagram that was on the movie poster for its theatrical release late last year.
Lionsgate marketing manager Ashlee Meese said the special cover for Christian stores was an effort to address any concerns retailers may have about the film, whose restricted rating for "terror and violence" concerned the makers. They feared the R rating might limit the audience for the film, as Dekker in particular has a strong teen fan base.
Read our review of House the movie.
Read our interview with Ted Dekker.